Monday 23rd September 2019
The European Week of Sport is a pan-European campaign to promote sport and physical activity across Europe – encouraging nations and individuals to #BeActive. The 2019 edition of the campaign celebrates five years of the European Week of Sport. ukactive are the co-ordinating body for the UK’s involvement in the week; for this year’s European Week of Sport we will align each day to a specific theme. This is to ensure a wide reach of the #BeActive message and the opportunity for a greater variety of people to take part.
On Friday 27th September the day will align to a ‘Be Inclusive’ message, looking to promote physical activity amongst all ages, abilities, genders, etc. The key activation for this day will be held at Stoke Mandeville Stadium, where they will be hosting a day of all-inclusive activities [please see flyer]. The day is open to anyone who wishes to take part and we would love for you to reach out to your networks around attending this unique day.
To register your involvement in the day please email James.McDonnell@serco.com, or contact Anne Rees, in copy, if you’d like any more information.